• Emotions; some organizations may fear them. Recognition of emotions can be considered unprofessional, or as a sign of weakness. This attitude is incorrect! In the world of customer feedback and customer experience, it’s beneficial to observe emotions and to manifest your own emotions to the customer.

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  • If an organization wants to become customer-centric in its genes, it certainly needs a focus on employee engagement in addition to the focus on customer experience.

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  • The number ONE cause for why customers are enthusiastic about you, or the opposite by the way, is the behavior of your employees. They create the customer experience.

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