Categories: Customer Experience Management, Customer satisfaction, MarketingPublished On: April 15th, 2023
How do you measure Voice of the Customer? CES (Customer Effort Score) and CSAT (Customer Satisfaction Score).
15 April 2023
Now that you know more about using NPS (Net Promoter Score) when measuring the Voice of the Customer, let's take a closer look at two other commonly used CX KPIs. These are CES (Customer Effort Score) and CSAT (Customer Satisfaction Score). Which KPI measures what and what does it deliver? We cover that in this blog!