Recognizing and acknowledging your super promoters will help you deliver the best service and bring in even more enthusiastic customers.
What are (super) promoters and how can they be recognized? Why should you do so in the first place? The answers can be found in this first blog entry in a series of 7.
Measuring customer satisfaction gives you insight into the extent to which you meet the expectations of your customers. This is very important for organizations that want to work customer-oriented.