Customer satisfaction research is a must for market driven companies that are prepared to listen to their customers. However, if you really want to make a difference then simply knowing the extent of your customer’s satisfaction is not enough. What really matters is what you do with this information and how you will improve your customer satisfaction.

Benefits CYS software 

  • We have done the preparation, you can start immediately
  • Short questionnaire with unique Root Cause analysis method
  • Extra insights by linking feedback to CRM and existing customer data
  • Points of improvement on a silver platter with the priority matrix
  • High efficiency thanks to personalized dashboards
  • Activate the organization with real time infographics

In a nutshell

CYS has a unique approach towards market research. With a short and attractive questionnaire, we can assess and report back on no less than 64 different categories. This allows your organization to obtain the necessary information without bugging the customers with long and complicated questionnaires.

By linking the obtained insights to your existing customer data our method allows for complete different insights which are not present in more ‘traditional’ customer satisfaction research.

As a result of personal dashboards and infographics, everybody will understand how they can contribute to increasing customer satisfaction within their responsibilities. These insights are easily accessible via an app (IOS/Android) and focus on the priorities of what is most important for the company. 

Free Trial 

Start immediately and try our customer satisfaction research 30 days for free. Or download the whitepaper to learn more. 


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Do you want to know more about CYS' customer research? Download the whitepaper and learn more about the way it is set up and how it helps to improve customer satisfaction. 

Features that make you happy

Thanks to CYS’s unique Root Cause Analysis you only have to ask three questions to know exactly how to improve CX. The priority matrix automatically generates priorities on 64 categories, for all organization levels. And the open answers help employees to understand the emotion of the customer.

Whether you want to measure NPS, CES, or customer satisfaction, all of these questions, as well as other commonly used KPI’s and question types, are ready to use. No programming is necessary, and CYS will calculate and report the scores automatically.

Boost your response rate by completely personalizing and branding your invitations and questionnaires in both texts and look and feel. Match them to the customer journey and ask relevant questions only.



Customer Research, Customer Feedback Monitoring, and other tracking studies based around your customers run continuously. To avoid mistakes, decrease manual work and optimize continuous insights CYS is the absolute precursor in automation of your Customer Feedback processes.

Thanks to our automatic data imports, API, and connectors your customer data will continuously flow into our system. Our data management environment is build to manage and optimize your customer data without any manual work. Place smart actions via easy-to-use rules based on logical conditions on the data. Examples of these actions are improving data fields, merging data, selecting records, sending alerts, and managing the status of respondents.

In our questionnaire editor, CYS has implemented a release and version management procedure. This way you can change your questionnaire without the hassle of migrating your existing data. Your respondents are automatically redirected to the new survey, and reports are updated automatically.

Select the channel (e-mail, mobile app, QR code, link) that best suits your target audience or the touchpoint, or combine different channels. All the data will be stored in one database.

When customers give their feedback, they expect something to be done with it. The Closed-Loop Feedback feature enables you to create a task, and assign it to the right responsible person for follow-up automatically.


Completely customize your own dashboards. Give them the look and feel you want, add your corporate identity elements, and create different tabs for different reporting purposes.

Choose from more than 100 predefined widgets, graphs, and visuals to create dashboards, all ready for use. Select the ones that match your reporting needs.

Try it yourself

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Would you like to get more out of your customer satisfaction research and be able to immediately start improving? CYS makes market research practical, clear and simple for the entire organization.

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